I recently completed the final edits for Nora Bergman’s latest book, 50 Lessons for Happy Lawyers. This is Bergman’s third in a series of lessons for lawyers. She collaborated with Chelsey Castro (JD, MA, AM, LCSW), a licensed mental health professional, to provide the most up-to-date research and ways lawyers can improve their happiness and well-being.
As an APA editor, I helped hundreds of doctoral candidates with one or more of their chapters. Much of my experience has focused on qualitative studies for Ph. D. and Ed. D. candidates, but I have also worked on many quantitative and mixed methods research. There are many ways I can help with your dissertation:
The list below represents only a handful of dissertations that I have been fortunate […]
by Michael Premo
Hiring a professional writer is easier and more cost-effective for a small business than you may think. We are also more versatile than you may think.
A professional business writer learns every aspect of your business. We understand your audience and how to connect with them in meaningful ways. We are more than just a copywriter. We are a resource and extension of your business that can create more opportunities for you.
Marketing, especially for B2B, is one of the first areas to get pulled back during a recession or an economic downturn. It makes sense because fewer people are buying, so why spend money on prospects that aren’t interested. This cash flow issue creates a problem for those potential customers who can’t find you. It’s time to build a B2B content strategy that boosts your chances to connect with the people who need you.
During […]
Quality B2B digital content will show your potential clients the value you bring to the table. They expect it to be online, or they will move on to your competition. So, keep reading if you’re wondering what is meant by quality.
Typically, the buyer’s journey encounters three stages of engagement: awareness, consideration, and decision. Your digital content should cover all three:
For many people writing their thesis or dissertation, a common concern is how to use the correct verb tense. The APA Style Guide (7th edition) provides a section on “Grammar and Usage: 4.12” that is brief and in some ways, ambiguous. The following tips should provide you with a little more clarity through some important examples.
Using verbs in APA Style guide can be vague and confusing, especially when […]
The difference between B2B and B2C content begins with the sales cycle. Knowing how to engage with customers during it will increase leads and loyalty.
The style of writing for any blog or other marketing material should be conversational—easy to read yet informative—otherwise you’ll have people scrolling by. So, what’s the difference between B2B and B2C Content? It’s what you say and when you say it (subject matter and timing).
Other opinions would add […]
Your situation may seem hopeless, but you can get beyond many of the obstacles and major challenges that keep you from completing your dissertation.
Over the years, I’ve helped a lot of doctoral candidates (over a hundred) experiencing major challenges while writing their dissertation. Many of them had either stalled out or were dead in the water, and, because they waited to get help from a writing coach or APA editor, they were getting […]
Your dissertation is the longest and most in depth work you’ll ever perform in your academic career and that can be a bit overwhelming.
Writing a dissertation is a lot like writing a book. Both are long, self-directed projects that require years to complete. As a writing coach, I’ve helped hundreds of doctoral candidates get started on a path toward completion. The difference with this checklist that I’m about to share is real-world […]
Charitable organizations need our help, now more than ever.
Recently, I sponsored a hole for the Saginaw West Lion’s Club golf tournament. Now, in its twentieth year, the tournament is a major fundraiser and get-together for this small club. Even though I moved away from Saginaw in 1992, I still try to support my hometown in any way possible.
Today, the 
