by Michael Premo
Hiring a professional writer is easier and more cost-effective for a small business than you may think. We are also more versatile than you may think.
A professional business writer learns every aspect of your business. We understand your audience and how to connect with them in meaningful ways. We are more than just a copywriter. We are a resource and extension of your business that can create more opportunities for you.
Quality B2B digital content will show your potential clients the value you bring to the table. They expect it to be online, or they will move on to your competition. So, keep reading if you’re wondering what is meant by quality.
Typically, the buyer’s journey encounters three stages of engagement: awareness, consideration, and decision. Your digital content should cover all three:
Content strategy implementation is critical for B2B growth, because more buyers are online and searching for relevant content.
It’s possible to land at the top of a search engine results page, but it depends upon a solid digital content strategy for SEO. You have to engage with the public or else stay far behind your competition. Just remember, all of this takes time and consistency.
For organic search results, long format posts are better than short. Here's why you should write a longer post and how to do it.
